Have you seen the billboards? Isn't is amazing how much value Google delivers for free? I don't think "awesome" is an overstatement. All the while, focus will be turned over the next year to who you want next to dictate to everyone else some set of values closest to your own (unless you support Ron Paul). For such "great value," you'll be happy to hand over (under threat of force) upwards of half the values you produce. You may not see that as quite the revealing juxtaposition, but I sure do.